Christopher Vollmer is a Vice President in Booz & Company’s Global Consumer and Media Practice, based in New York, and he leads the firm’s North American Media and Entertainment team. He focuses on growth and portfolio strategy as well as advertising and consumer marketing in the media, entertainment, and consumer products industries.
Since joining the firm in 1995, Christopher has worked with the senior management of many of the leading global media, entertainment, and consumer goods companies. He has helped develop innovative growth strategies, strengthen operating performance, and redesign organization structures. His clients span a wide range of businesses including television, music, film, magazines, video games, sports, broadband/digital, wireless, and consumer goods.
Most recently, Christopher has led the firm’s Future of Advertising campaign, which has focused on how marketing and media are being redefined by digital technologies and new business models. His work in this area resulted in the article, “The Future of Advertising Is Now,” which appeared in the Summer 2006 issue of strategy+business and provided the initial inspiration for Always On. His subsequent interviews with leading marketing and media executives later appeared in CMO Thought Leaders: The Rise of the Strategic Marketer (strategy+business books, 2007).
Christopher holds an MBA from the Wharton School of Business at the University of Pennsylvania and an MA in International Studies from the University of Pennsylvania.
He also graduated with a BA in English from the University of California at Berkeley.
He lives in Old Greenwich, Connecticut, with his wife and two children.